Tuesday, December 20

Wine Industry ConsolidaSHON

This chart is interesting to me for several reasons. The name is clever first of all, and it surprised me that 60% of California wines sold in 2004 cost less than $7/bottle. That generalization was based on observing that 20% + 20% = 40% of wines sold cost $7 or more, but the math didn't add up...


After further review, percentages in the Units column add up to 108% - which seems a little high to me. Even if all 5 numbers had been rounded up, the total should not have exceeded 105 - or am I dumb? At any rate, the article (from recently re-freebied) CFO.com is worth a read if globalization/the wine industry are of any interest to you.

A financial take on Mondovino, if you will...

posted by Brad at 12/20/2005 01:00:00 PM | permalink | 4 comments

4 Comments:

• There appears to be an overlap in the jug wine/extreme value price ranges. Let's go with that..otherwise this will bother me forever.

  By  Alicia, at 12/20/2005 3:13 PM 

• I take that back. Even if all jug wines are extreme value wines, the number is still high. I give up.

  By  Alicia, at 12/20/2005 3:15 PM 

• As a self-proclaimed "numbers geek", this truly is disturbing.

  By  Anonymous, at 12/21/2005 3:15 PM 

• Have you heard about this new wine??
  http://www.celebritycellars.com/madonna.php

  By  Unknown, at 12/22/2005 7:38 AM